Achieve massive attendance on the opening day to ensure a positive impact on the community and generate awareness for the new store.
The key
An intensive promotion strategy was carried out during the week leading up to the opening, with a team of over 30 promoters, stands in high-traffic areas, and attractive raffles to capture public attention.
How we did it
Over 3.000 attendees on the opening day. A dynamic event with raffles throughout the day, music, and a great experience for visitors. Notoriety and visibility for the new store, establishing a strong connection with the local community